Snow Farm NZ General Manager Sam Lee said he had been “blown away” by the local response as the ski area opened to cross-country skiers and snowshoers last weekend.
Lee told the Wānaka Sun that in terms of “pure numbers,” it was “one of the best openings” Snow Farm had ever had.
“We weren’t expecting it after having to scale back due to Covid-19,” he said, “but it was like it never happened - except for the lack of international accents.”
Demonstrating the success of Lake Wānaka Tourism’s LoveWānaka, Supporting Local campaign, Lee said that it had been “consistently heartwarming” to see such high numbers of locals supporting the resort and taking up the deals on offer. Even people who had lived in Wānaka their whole lives but never been to Snow Farm were making a “considered effort” to support, he said.
“And it’s a great time to come up, because of the inversion.”
Wānaka locals who have already enjoyed activities at Snow Farm agreed in their multitudes, with reports of “gorgeous sunshine” and “lovely snow.”
Vicki Wise, who signed up for a cross-country lesson with a group of friends, said she heard a member of staff say “they didn’t think it would be that busy.” “The lesson was really good, but I did manage to fall on my bum three times, which is embarrassing because I’m a normal ski instructor,” she added.
Pip Gillespie said she had “an awesome day” skating on Sunday. “The snow was good and the grooming tracks were great too. It was so nice to be above the clouds. It was really busy, and great to see so much support.” She added that “lots of people were just up playing in the snow, and tubing too” at the Snow Fun Zone and Tubing Hill.
Read Edition 980 of the Wānaka Sun here.