Lake Wānaka Tourism applying to $22.2 million tourism fund

Minister of Tourism Kelvin Davis: “We’re investing in RTOs because they play an important role in supporting tourism.”

Following Minister of Tourism Kelvin Davis announcement on June 4 that up to $20.2 million has been made available for New Zealand’s regional tourism operators (RTOs) to support the recovery of the tourism sector, Lake Wānaka Tourism (LWT) has confirmed they will be applying for additional funding. 

A $400 million Tourism Sector Recovery Plan has been established to position the sector for recovery from coronavirus. The plan includes a Strategic Tourism Assets Protection Programme which will provide up to $4 million to Discover Waitomo, and up to $20.2 million for New Zealand’s 31 RTOs. 

“We’re investing in RTOs because they play an important role in supporting tourism,” said Davis. “The restart, recovery and rebuilding of the sector will depend on capable and well-resourced regional organisations to lead and coordinate activities alongside the industry, stakeholders, Māori and communities.”

LWT media and campaign manager Gizelle Regan said that the application process for funding in the 2020/2021 financial year was for RTOs that can demonstrate a commitment to:

•            Advancing the goals of the New Zealand-Aotearoa Government Tourism Strategy and create a more productive, sustainable and inclusive tourism sector;

•            Retaining RTO investment from local government e.g. Government funding is not a substitution for local government funding;

•            Domestic marketing activity that complements Tourism New Zealand’s domestic marketing; and

•            Adopting a destination management approach in line with the Ministry of Business, Innovation and Employment (MBIE) destination management guidelines which includes working with industry, communities and stakeholders to plan for the future, supporting industry capability and product development opportunities.

“LWT will be applying for additional funding to support the recovery of the tourism sector in our region and are working through the details of this over the next few weeks with detailed plans included as part of the process due July 3,” Regan said.

Read edition 979 of the Wānaka Sun here.

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