Central Otago is the world’s southernmost wine region and the highest, driest, hottest and coldest wine region in New Zealand. That being said, without experts, it wouldn’t reach its true potential.
One such expert is Rudi Bauer, respected award-winning Quartz Reef winemaker, which resulted in being the successful appointee to the Central Otago Tourism Advisory Board. Rudi fills the vacant position created when board member Dylan Rushbrook took up the role of general manager for Tourism Central Otago in early 2019. A priority action in the Central Otago Tourism Strategy is to leverage the growth in wine and food tourism, and Central Otago’s ultra-premium positioning.
“Rudi’s long history and many connections are sure to come into play as we move forward in this space,” said Rushbrook. He added, “As the region further develops visitor experiences in the wine and food space, his innovative and early adoption of organic/biodynamic growing principles highlight that Rudi is truly committed to ensuring that we leave our place better for future generations. His personal attributes and philosophy are perfectly aligned with the values that underpin and guide Tourism Central Otago”.